Sam North

Media Director, Ogilvy PR

Sam North, former Managing Editor of the Sydney Morning Herald and Sun Herald, joins Ogilvy PR in the newly created role of Media Director. He brings more than 30 years of experience across the fields of media and management to the role.

As Media Director, Sam will provide senior counsel on media engagement, crisis and issues management, and lead media training programs.

Sam’s career spanning 30 years and engaging, either as a writer, interviewer or manager, with every Prime Minister from Gough Whitlam to the present will bring a wealth of experience to Ogilvy PR. Prior to his role as Managing Editor of the Sydney Morning Herald and Sun Herald, he worked as Chief of Staff during the 2000 Sydney Olympics, and represented Fairfax on the Australian Press Council. Before joining Fairfax, he worked as an on-camera reporter for television news.