Our Clients' Success
CSL

World's first cervical cancer vaccine

Engaging 100 high profile and influential Australian women was a key component for our campaign for the Australian Government to fund the world's first cervical cancer vaccine.
Following a successful media launch and political engagements, and mounting pressure from the Australian public, in February 2006 it was announced that the vaccine would be funded.
Emirates

Landing rights campaign

Parker & Partners has helped Emirates Airline grow their landing rights in Australia by over 300% in the five years we have worked together, representing 1,000,000 + additional seats a year because of this campaign.
Our Emirates work has won many international public affairs and public relations awards.
Connector Motorways

Lane Cove Tunnel

The $1.1 billion Lane Cove Tunnel project was one of the most significant infrastructure projects for New South Wales connecting Sydney's 110 kilometre orbital network.
P&P assisted Connector Motorways in providing issues and crisis management and public affairs advice throughout construction, including a three day Parliamentary inquiry into the project.
Ricegrowers' Association of Australia

The Ricegrowers' Association of Australia came to Parker & Partners for a solution to the negative perceptions their industry faces from metropolitan Australia. P&P developed and implemented a myth-busting communications campaign, focusing on correcting the misconceptions and factual mistakes many people make when passing judgment Australia's rice industry. From developing key messages for the industry, through the creation of a myth-busting website www.aboutrice.com and associated fact sheets, the team at P&P has help the RGA to secure more balanced reporting about the industry and its role in Australia's agricultural landscape.
Visy

Parker & Partners was engaged by Visy Recycling to develop a campaign which raised the profile of recycling during the 2007 Federal election. Using the web and media to reach candidates, Vote1Recycling attracted hundreds of voters and candidates who pledged their commitment to recycle election materials like How to Vote cards. Importantly, the campaign initiated a dialogue with both major parties concerning the merits of recycling as a greenhouse gas reduction strategy.
DFAT: APEC 2007

During Australia’s APEC year, Parker & Partners worked with DFAT to communicate the benefits of the Australian Government’s APEC policy to the Australian community and particularly to business and Australian youth. Working with the Departmental Taskforce, Parker & Partners implemented a strategic communications plan which targeted key stakeholder groups, including business and trade organisations as well as the media. Using these connections, P&P worked with stakeholders to communicate the benefits APEC engagement brings to the Australian economy and the wider community.

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